•Innovating Products•
•Empowering Brands•
exp
brands, inc.
Driving transformation
in the tobacco and non-tobacco smoking products industry
• WHAT MAKES US DIFFERENT •
WHAT WE KNOW
You have to know the right move before you make it. EXP Brands’ senior management has extensive experience in multivaried aspects of the tobacco and non-tobacco smoking products industry. That enables us to offer a virtually unmatched range and depth of expert services addressing all stages of the concept-to-market process.
Here’s some of what we do…
Market Research & Insights
EXP Brands’ leaders have extensive hands-on research and analytics experience within the smoking products sector, and have developed proprietary tools and techniques for collecting and analyzing consumer data. The result: Unparalleled insight into the people who count the most—your customers.
Brand Identity & Product Development
The more you understand what customers want, the better positioned you are to give it to them. EXP Brands aligns brands and products with consumer tastes and emerging trends, enabling you to provide the right product to the right market at the right time.
Manufacturing Solutions
With alliances and experience throughout North America, South America, Asia and other key locations worldwide, we can help clients source materials, contract international manufacturing, manage logistics and execute stateside finishing processes to create quality bespoke products.
Experiential Marketing
EXP Brands’ consultants have crafted high-profile, high-impact experiential marketing campaigns and events for leading consumer, tobacco and non-tobacco brands, connecting consumers directly with the products they love—and cultivating legions of loyal customers for clients.
Flavor, Taste & Aroma
EXP Brands’ consultants can help you develop distinctive, appealing flavors for your product. Our effective proprietary processes can leverage tobacco, HTL, paper, recon, capsules, edibles, tincture terpenes or other elements to create your unique signature flavors and aromas.
Marketing Consulting
EXP Brands can help you navigate the complex, highly-regulated smoking products marketing minefield to create compliant, effective outreach initiatives that deliver solid results.
• Generating New Ideas •
And new ways to bring them to market.
New products and new methods for creating them can only come from one source: New thinking.
Our passion for innovation is the product of our talent for inspiration, backed by the deep industry, consumer, and cultural knowledge needed to create products that move consumers.
THE EXP BRANDS DIFFERENCE
Imitation can’t beat inspiration. We don’t copy—we invent, developing innovative products that capture consumers’ imaginations and secure their allegiance. Whether building our own proprietary product portfolio or fulfilling a clients’ vision, our practices and commitment remain the same: Settle for nothing less than the innovative, inspired, and effective.
HOW we Work FOR YOU.
Teamwork matters. To best execute your vision and fulfill your business objectives, it helps to have a comprehensive understand your organization and your goals. We’ll work in close consultation with you, gaining insights, asking questions, suggesting ideas, and continually refining the trajectory of our efforts on your behalf to best align with your organization, methods and objectives.
Our CAPABILITIES
Relentless curiosity, a need for understanding, a propensity for acquiring new skills and applying them for practical, effective results—these are the hallmarks of EXP Brands’ leadership and team members.
Our diverse, cross-functional team and extended network of subject matter experts have experience and a track record of results across virtually all pertinent disciplines: Research and analytics, product development, marketing, logistics, sourcing and procurement, import/export, regulatory compliance and more.
Connect with us and meet our team – let us show you what we can do thats unlike any other firm in the business.
You’ll like the way we roll.
Expertise matters—but passion does too. We’re consumers, enthusiasts, and advocates for the tobacco and non-tobacco products we make and sell. That drives us to continually seek out new opportunities, ideas, and solutions—and when it comes to smoking materials, ingredients and accessories, we can create it, source it and roll it unlike anyone else.
UNMATCHED BRAND EXPERIENCE
EXP Brands and its leadership team have unmatched brand marketing experience in a broad range of industries, including work with some of the world’s leading companies and brands.
MOVING THE NEEDLE:
Influencer and event marketing
EXP Brands executes wholesale, retail, and consumer influencer marketing programs that move the needle—on a micro or macro scale. We specialize in maximizing the value of marketing spending, gaining substantive and lasting market share for our clients.
Want us to show you? Just ask—we’ve got the exhaustive case studies and market data that shows exactly what works.
Consumer Engagement
We connect with consumers where it counts—where they willingly engage with your brand, where purchasing decisions are made, where loyalty is nurtured and grown.
Influencer & Social Media Marketing
The right nod from the right name can make all the difference. EXP Brands connects the dots between your brand, key influencers, and your targeted consumers, getting your products shown, known and endorsed at key events and social channels.
Market Research & Insights
Knowledge is power—and we voraciously acquire the data needed to elevate product appeal and escalate brand performance, delivering the insights needed to optimize performance of campaigns and initiatives.
•Let’s Start Something new•
STARTING WITH “Hello!”
Ready get a new thing going? We’re ready to help. Drop us a line and we’ll explore the possibilities.